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Better Out Than In
In 1952 a trip to New York would set the average Englishman back a five months’s wagesIN THE 1950s flying was a privilege enjoyed by only the wealthiest. The costs of flying were simply too high for most ordinary folk. In 1952 a London-to-Scotland return flight would set the average Englishman back a week’s wages; a trip to New York might require saving up for five months. But in 2013 flying is a mass market, due in no small part to the growth of “no-frills” airlines offering flights at very low prices. Ryanair, an Ireland-based no-frills airline, has even been known to give tickets away for free. How can no-frills airlines be so cheap?